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THE METHOD

It was 1979.  A group of friends very young and heterogeneous for scientific and cultural training - who came from social sciences, who from economics, who from philosophy, who from mathematics, who from semiotics - and who had all worked together in the Operational School on questions of research methodology ..., thought of dealing professionally with social and market research, founding MAKNO.

The idea was to do something innovative by combining applications in social research and market research, combining research activities with those of strategic consulting.

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AN INTEGRATED APPROACH: TAILOR-MADE AND ANALYSIS SYSTEMS.

We offer our strategic services to companies, cultural institutions, housing operators e of real estate, banks and financial operators.

Our professional support is tailored to the specific needs of our interlocutor.   At the same time, the distinctive needs  are also observed through the evidence of industry and market trends.

THE PROFESSIONAL NETWORK.  
COMPETENCE AND FLEXIBILITY.


We operate through a team of experienced professionals, and a selected and consolidated ecosystem of support services.

Thanks to the experience of our working group, we are  able to operate on a large  perimeter of corporate themes: _cc781905-5cde-3194-bb3b-136_bad5cfategia, technology, marketing, technology , digital transformation.

FROM THE GENERAL SYSTEM TO THE SPECIFIC EXPERIENCE.
AND VICEVERSA.


We carry out insights ad hoc, but also market research and  of scenario.

This allows us to make a punctual comparison between the specificities of the individual customer, in comparison with the system data, in an evolutionary and forecasting key.

DISCIPLINARY KNOWLEDGE

OPERATIONAL METHOD

CULTURAL ANTROPOLOGY

MASS-MEDIOLOGY AND CONVERGENCE

URBAN PLANNING

ECONOMICS OF THE TERRITORY

ESTIMATION OF THE ECONOMIC AND SOCIAL IMPACT OF INVESTMENTS

ANALYSIS OF REPUTATIONAL SYSTEMS

MARKET ANALYSIS

LINGUISTIC AND SEMIOTIC ANALYSIS

QUALITATIVE AND QUANTITATIVE RESEARCH METHOD

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